Finalist – Mahindra Racing Formula E Team “#DrivenByDesign” Contest

Selected as one of the 13 finalists from 280 entries from 40 countries.

“#DrivenByDesign Contest – This contest is a crowdsourcing online event inviting fans of Mahindra Racing to design the livery on the Mahindra M3Electro car that will feature in Season 3 of the Formula E Championship, 2016. Livery refers to a uniform, insignia or symbol adorning, in a non-military context, a person, an object or a vehicle that denotes a relationship between the wearer of the livery and an individual or corporate body. Often, elements of the heraldry relating to the individual or corporate body feature in the livery.”

 

https://cliquegroup.co/mahindra-racing/termsandconditions
http://fiaformulae.com/en/news/2016/august/driven-by-design-finalists-announced/
http://www.motorsport.com/formula-e/news/gallery-14-finalists-of-mahindra-formula-e-livery-contest-806804/

 

Mahindra-Formula-E-Federico-Bombiero-2

Mahindra-Formula-E-Federico-Bombiero-1

 

Here the slider with the two proposal for the contest.

 

 

Dynamis PRC award winning DP8 prototype livery design

2016 Formula SAE Italy winner of the Fiat Chrystler Automobiles “Style & Execution Award” Presented by Ruben Wainberg – FCA – EMEA Region – Design – Head of Abarth Style:

“The main concepts in the evaluation for this AWARD are the originality of the car lines , the proportion between the wings and the overall volume , the quality of construction and the choice of materials , and the finishing ( decorating , painting , graphics and liveries) .”

http://www.ata.it/sites/default/files/vincitori_special_awards_16_0.pdf


 

Dynamis PRC 2016 Livery Design for the DP8 prototype that will races in: Varano de Melegari, Hockenheim and Circuit de Catalunya in 2016 Formula SAE competitions

 

Factory Records – Record Company Brand Pack

What: looking for visual artists
Big Idea: yellow monday

From Blue Monday to Yellow Monday
Invented by University Professor Cliff Arnall in Great Britain, Blue Monday is the saddest day of the Year. It is traditionally on the third Monday on January. It is caused by unlucky weather, the end of Christmas holidays and the start over frantic work.
Factory Records is trying to subvert this tradition, as they had always done, promoting “Yellow Monday”, the day when Factory Racords would born again. They chose Piccadilly Gardens and the old Hacienda building (Factory’s symbolic nightclub) as symbol of this action and they covered Portland Street (that joins the two points) with yellow/black paint. With this action Factory Record wants to look for a visual artist’s diversified team who would work on the visual identity for a series of Factory parties.

Extract from the brand pack: a temporary existing website, made out for the brand pack presentation.